With Two Minute Reports, you can create comprehensive Google Analytics 4 Reports in Looker Studio. Here is a step-by-step guide to creating Google Analytics 4 Data to to Looker Studio to create dashboards.
This is where you can access all data sources available in Two Minute Reports, including Google Analytics 4.
Once logged in, there are two methods you can follow to create a Google Analytics 4 dashboard on Looker Studio using Two Minute Reports:
Method 1: Creating a Google Analytics 4 Dashboard from scratch using Two minute Reports Sidebar.
Method 2: Creating a Google Analytics 4 Dashboard using in-built Templates of Two Minute Reports.
You now have all the metrics and dimensions available on the sidebar to add to the report. To create a table/chart with a particular metric:
You can repeat the same steps to add the required tables/charts to the new report.
To make the process even quicker, Two Minute Reports has a gallery of templates: preset dashboards combining relevant marketing data for specific use cases. These templates also shorten the time spent on the report editor, manually creating charts, tables, and graphs.
TMR’s templates enable reports to combine the right metrics and dimensions and present them visually within minutes.
To create a Looker Studio dashboard using templates, follow Steps 1 and 2 from the previous method.
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And like that, you’ve created your GA4 report on Looker Studio. You can modify the tables/charts, metrics, and dimensions from the TMR Sidebar , and schedule reports to your email to keep getting that real-time data!
Google Looker Studio (formerly Google Data Studio) is a popular, open-source, tool for report creation and data analysis. The interactive dashboards and the easy-to-use interface enable business owners, analysts, and marketers to stay ahead of multiple data sources.
Looker Studio’s user-friendly interface requires minimal technical expertise. With just a few drags and drops, this coding-free tool helps make complex data manipulation and visualization simpler.
With a connector like Two Minute Reports, one can integrate over 75 popular platforms, right from web analytics, to social media platforms. Creating a Looker Studio dashboard with TMR eliminates manual data imports and ensures that your data is up-to-date.
With Looker Studio’s robust array of graphs, charts and other visual aides, you can effectively communicate and visualize data for all functions. You can create bar charts, line graphs, pie charts, maps, and much more to match your preferences.
Insightful Metrics and Collaborative Accessibility are key benefits when using Looker Studio to manage your website/app’s performance. You can dissect and analyze data, compare them, and create custom metrics that align with your business goals.
Building a Looker Studio Dashboard also allows for seamless collaboration between functions in your organization. The ease of accessibility allows teams to work together with real-time data, fostering a highly collaborative environment.
Importing GA4 data into Looker Studio allows you to customize your reports according to your specific needs. Looker Studio also enables proper representation of the metrics and dimensions that are most relevant to your business goals. Looker Studio also allows scheduling reports to be delivered to your email automatically. This ensures constant real-time data, and avoids frequent check-ins.
Setting up automated workflows to channel data from GA 4 to Looker Studio, effectively streamlines the data journey from source to analysis. This process ensures seamless synchronization enabling consistent workflow management.
When you export GA4 data into Looker Studio, you can conduct multi-channel analyses to simultaneously evaluate performance across multiple channels. This approach enables you to make data-driven decisions that enhance marketing performance.
GA4 can provide basic information about your application or website which helps you understand the users from your website. Add this information to your data report to optimize your website/app’s operations, improve engagement, and experience.
TMR’s add-on can fetch several important metrics like:
The data under this category can help you determine the performance to increase engagement and optimize your website/app:
Some important metrics available through our connector include:
The data under this category helps you analyze the most popular events on your website/app, and their frequency. These insights can help improve events and improve revenue with increased ARPU(Average revenue per user).
This category also helps you learn about your users’ behavior with metrics such as:
Analyzing the date of the event with Google Analytics 4 helps you identify patterns in user behavior, compare data points across months, and identify trends to optimize operational strategy.
Some metrics that are covered in our connector include the Month, Year, or even the Week number of the Event, in both Saturday-to-Monday or Monday-to-Sunday formats. TMR also allows you to use the Year-Month format to create concise and reader-friendly reports.
Identify where your site visitors originate from the Session Source metrics to optimize your marketing campaigns, analyze user behavior, and track your site’s growth.
Some important metrics available through our connector include:
This data can be a prominent indicator of your website/app’s performance. Optimizing content can help improve content operations, and make data-driven decisions.
Some actionable metrics available through our connector include:
Discover where your audience is from with Google Analytics 4’s Geo Metrics. This information can help target marketing efforts and improve User Experience for the corresponding locations. This data can also help you identify potential regions to target first.
Some popular metrics in our add on include:
These specific data are focussed on user behavior across different platforms. These insights will help you improve User Experience, and monitor which versions of your website/app perform the best.
Some important metrics include:
These Google Analytics metrics can help you track the devices your users use to visit your website/app. Use these insights to improve design, optimize User Experience, and optimize language code for content targeting. Some effective metrics include:
The Website/App is the largest asset in the e-commerce biz. Identifying the top-selling products, the effectiveness of functions, product categories, and the checkout process are crucial to improving experience and increasing conversions. If you’re in the e-commerce biz, add these data to your report.
Two Minute Reports is also available as a Google Sheets add-on. This add-on is designed to simplify complex data analysis and visualisation, making the best use of Google Sheets’ tools and features.
This add-on allows the creation of detailed reports and dashboards using insights from GA4 without the complexity of manual data entry. TMR for Google Sheets also enables users to develop custom formulae in a user-friendly interface.
With seamless GA4 to Google Sheets integration, comprehensive analytical capabilities, and automated workflows, strategic business intelligence has just become quicker and more accessible.
Website analytics platform from Google for data-driven insights.
The Data source of a report is where you grab data for analysis, comparison, and decision-making. Determining and adding a data source is the first step for report creation.
Dimensions are additional attributes of your website which provide information about it. For example, the “Date” dimension tells the date a visitor visited your website.
You can use Looker Studio’s native features, or connectors like Two Minute Reports to create reports, visualise data, and compare data from other platforms. Here’s how you do it: Connect GA4 to Looker Studio.
The best data to pull from Google Analytics 4 varies from your business needs and types. Ensure that your data informs you about your user’s behaviours, your website/app’s performance and User Experience.
To ensure the management of workflows, reports, and collaborative projects within an organisation, Two Minute Reports has the “Teams” Feature. This feature allows your organisation to create separate groups within the product to enable collaboration.
It is a Google Analytics connector for Looker Studio, which helps you integrate data from GA and GA4 to Looker studio, create reports, and analyse data effectively and seamlessly.
Apart from easy access to data and metrics, Looker Studio connectors like Two Minute Reports also helps combine data from other platforms, create visualizations, blend data and audience segments, and gain valuable insights for your business.
Make use of Looker Studio’s robust tools and features to create custom reports. You can also use connectors like Two Minute Reports to utilise their function-based templates.